We should make Telavi an international wine center like Bordeaux in France - the first thing we should do is promote Telavi and Kakheti to the whole world, Mamuka Khazaradze, the leader of "Strong Georgia", said this during a meeting with voters in Telavi.

According to Mamuka Khazaradze, Telavi airport should be operated as an international airport, it should be opened and direct flights should be made to Telavi for wine tours.

"Everything starts with awareness around the world. To market yourself, you need awareness, someone needs to know your name. Historically, Georgia has a huge reputation.

First, we are the homeland of wine, we have an 8000-year-old continuous vintage, we have a pitcher - there is no one like it in the whole world. Does the world know this? does not know Someone thinks they know, but they don't because we can't translate it into income.

Second, we have unique zones, Akhasheni, Kindzmarauli, Mukuzani, Racha, Khvanchkara, Manavi, etc. do we use this - We can't use it, it's all messed up. Winemaking starts with viticulture and starts with quality, therefore, we should concentrate on quality and we think that this price should range up to two lari, we are talking about white wine, if the quality is achieved. This requires a lot of things, due to time constraints I will not go into these details.

Third and very important, we should make Telavi an international wine center like Bordeaux in France. For this, the Telavi airport needs to be operated as an international airport, it should be opened and direct flights should be made to Telavi for wine tours.

Now I'll tell you some simple math: there are 50 million registered wine lovers in the world who spend at least $600 a year - 50 million people visit at least one wine chateau in the world once a year and spend at least $600, they spend a lot more, but I'm telling you very minimal. This is a total of 30 billion. At the first stage, we need to raise 1% from 30 billion in Telavi, Kakheti. This means that the subsidies should be gradually reduced and money should be invested in the quality of Georgian wine and in sales and marketing so that the peasants and farmers here get a good income, to open the key market, at the same time, at the first stage, we should finance international charters that trample and Kakheti is open year-round because wine tours and plane charters are commonplace today. Accordingly, with this one operation we will create that in the first year we will bring 300 million dollars of income to Kakheti. Calculate per capita what comes out, about a billion GEL, and it will work for the whole year. Anyone who visits you becomes a wine ambassador for the country they are visiting. This is absolutely real and the first thing we should start with is promoting Telavi and Kakheti to the whole world," said Mamuka Khazaradze.