The air pollution rate is high in Georgia, and often car emissions is mentioned as the main reason for this. The whole world is fighting against this cause of many diseases, whereas since 2018 the new Holding "Eco Capital" has appeared in Georgia, which will provide customers with the high standard and safe cars. The aim of the company is to take part and reduce the high indicator of the pollution. Holding consists of three companies: "Eco Rent", "Eco Leasing" and "Eco Cab".

"Eco Leasing" (www.ecoleasing.ge) allows taxi drivers to have a hybrid car, which will be transferred into their ownership after a certain period of time.

"Eco Rent" is a social service platform that offers customers a car rental service. All users will be able to visit www.ecorent.ge and make reservations of the cars through the web site. As for the company "Eco Cab” - is planning to create an application that simplifies the service. At this stage, more than 100 cars are in ownership of the Holding, however, the idea was started by the company's director with only two cars. In future, the company aims to have all of its cars in the electric and hybrid type. Business success did not require a variety of PR campaigns, which indicates the necessity of its existence on the market. “Eco Capital” is trying to create ecological environment with high level of service and low prices.

(R)